How Beautiful Brands figured out ROI for its Web strategy

This interview with David Rutkauskas, the founder, president and CEO of Beautiful Brands International, is a follow-up to Rutkauskas’ guest post last week. David Rutkauskas is responsible for the successful launch of worldwide, franchised brands including Camille’s Sidewalk Café and FreshBerry Frozen Yogurt Cafe. The goal of BBI is to develop profitable restaurant and retail concepts, package them beautifully and expand throughout the globe through franchising.  Read More