Latitude Leaderboard: Does Google Want to Be the New Foursquare?
Monday, February 20, 2012 at 01:36PM 
Google is expanding its reach across social media — first with Google+, now with Leaderboard, a new feature allowing users to earn points for checking in to a location via GoogleLatitude.
Last week, Google launched an updated version of Google Maps for Android, equipped with the new feature similar to Foursquare.
The company hasn’t officially said it wants to compete against Foursquare. Leaderboard’s addition to Google Latitude has been kept hush-hush. Google doesn’t even list Leaderboard as being a new feature on the Android Google Maps update. It only says it fixed bugs and has “improved battery performance for Latitude and Location History users.” Leaderboard is only available on the latest version of Google Maps, and not everyone has access to the feature yet.
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